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Adobe Launches Creative Cloud Express

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Today Adobe launched Creative Cloud Express (formerly known as Adobe Spark) and it offers better and basic versions of image and video editing tools which lets creatives and users work with layers.

The new feature has been made easy to work with as you have asses to diverse templates, assets for social media content, logos and more. Creative Cloud Express is available on both mobile and the web.

The motive behind the new feature is to give non-creatives and non-professionals the tools they need to bring their ideas and visions to life. Senior Vice President, Ashley Still remarked that the company has seen lots of growth from non-professional users in recent years, but while a lot of these users may initially think they want the precision and control of a full Creative Cloud app, the reality is that they often want a fast and easy way that will help them accomplish same tasks.

The target audience for Creative Cloud Express is wider as Adobe wants it to be the go-to content creation tool for anyone (students, content creators and small business owners).

Scott Belsky, Adobe’s Chief Product Officer, says everyone has a story to tell and it’s our mission to empower individuals to express themselves. In this unique time, where millions of people are building their personal (and professional brand), we’re excited to launch Creative Cloud Express as a simple, template-based tool that will unify the creation, collaboration and sharing process so everyone and anyone can create with ease.

When starting with Creative Cloud Express, you have various pre-templates (a flier, a YouTube thumbnail, an Instagram story etc) to choose from which are made for different purposes. As soon as you choose a template, you will be able to adjust the feature(s) you want.   

The app is free to start, but it has additional features like access to Adobe Stock images which goes for a fee of $9.99 monthly. It is available on the web, iOS and Android. 

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